Now Sorrell scores £28m News International in another closed WPP pitch
This is becoming a bit of a trend, News International has awarded its £28m ad account (does it really spend that much on external media?) to holding company WPP. WPP is to set up ‘Team News’ to handle...
View Article£100m Asda set to be the big UK pitch of 2013
We should be grateful for retail advertisers in the UK – they’re not usually part of a huge international business so they review their ad accounts quite regularly while the rest of the world tends to...
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